360° Coverage : Heineken Agency Shift to Affect PR, Hispanic and Creative Roster

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  Ad Balla Trending News

Heineken Agency Shift to Affect PR, Hispanic and Creative Roster

Source: Advertising Age, Dec 3 2012, 1:58pm CST

Heineken USA has shifted brand PR duties for its Heineken and Amstel brands to Edelman from Publicis Groupe's MSLGroup, while consolidating Hispanic advertising with Wieden ...

Continue reading on: Advertising Age

 
 
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7

1 day ago

Mashable Announces Mashable Lift for Brand Partners

Source: PRWeb  |   Jun 18 2013, 12:04pm CDT

Today Mashable announces , a new self-service platform that enables Mashable’s top advertising clients and agencies to amplify their best social assets and premium content in shareable units, directly on Mashable.com. DigitasLBi, a leading global digi ...

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Update
6

1 day ago

Volleyball: CU Buffs' Edelman a USA co-captain

Source: Daily Camera  |   Jun 17 2013, 4:29pm CDT

University of Colorado setter Nicole Edelman has been named a co-captain on the USA Volleyball Women's Junior National Team. Edelman and the national team are competing in the FIVB Women's U20 Championship June 21-30 in th ...

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Update
5

28 weeks ago


Quote:
"Zambezi's responsibilities will include strategic and creative development to support further brand growth in the U.S."


Source: Advertising Age

 

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Click ASCII Image to Reveal Celebrity

 
Update
4

2 days ago

U.S. Consumers Not Buying Web Advertisers' 'Relevance' Argument for Tracking

Source: CIO.com  |   Jun 17 2013, 10:21am CDT

IDG News Service — Marketers and advertisers constantly say that their practice of tracking us as we move around the web is a good thing because it lets them present us with more relevant ads and site content. But a new survey from Adobe and ...

Continue reading on: CIO.com  More like this

 

Currently Trending

 
Update
3

2 days ago

VivaKi Struggles For Reinvention in Digitally Savvy Publicis Network

Source: Advertising Age  |   Jun 17 2013, 9:19am CDT

The brass at Publicis Groupe's VivaKi are logging an excessive number of miles in the first half of 2013, even for ad-agency execs. The reason: to prove to colleagues around the globe that their unit still has value even after achieving ...

Continue reading on: Advertising Age  More like this

 
Update
2

2 days ago

In Person: Bob Campbell's Brand Plan

Source: Women's Wear Daily  |   Jun 16 2013, 11:44pm CDT

Bob Campbell likes to think big. “I will never take a license that isn’t worldwide,” the BBC International chairman and CEO told Footwear News last month. “We’re capable of making good shoes for anybody, anywhere. I ...

Continue reading on: Women's Wear Daily  More like this

 

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Update
1

4 days ago

Publicis Healthcare Communications Group, April 2013

Source: Drugs.com  |   Jun 14 2013, 4:57pm CDT

Executives say 2012 was a year of transformation for Publicis Healthcare Communications Group, which continues its tenure as the world’s largest healthcare communications agency network. Drawing on 10 years of experie ...

Continue reading on: Drugs.com  More like this

 
 
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